Creating Value through Immersive Experiences

Open Summits
Immersive Content
Open to all

Date & Time

Thursday, Oct 24

11:00am - 12:00pm


5G Entertainment Stage - West Hall


On-going technology innovation is fundamentally changing the way that consumers can engage with content. Whilst the popularity of ‘lean back’ content sustains there are opportunities to create increasingly immersive experiences that can enhance audience engagement and create new value. In this session, we will experience first-hand the most groundbreaking technologies to take a view of what will shape the media sector in the coming years and commercial implications this could have.