Date & Time
Wednesday, Oct 23
10:00am - 12:00pm
408A (Concourse Level 2)
Evolving Your Customer Communications with Personalized Rich Media
10:00 – 10:25
Learn about the advances in personalized rich media, why it’s important, how it works and what high value customer experiences it can offer today. We’ll show examples of personalized customer experiences, the business impact it is delivering in market today, and how it can be the solution to the love/hate relationship consumers have with marketing communications.
The Art of Customer Relevancy
10:30 – 10:55
Understand customer pain points and ways to stay relevant in a digitally transformation era using customer data and analytics.
The State of Customer Mobile Engagement 2020
11:00 – 11:25
As advances in mobile communications and conversational messaging continue to multiply, businesses have an unprecedented opportunity to engage with consumers at the time and place they desire, but how will brands capitalize on these new opportunities, and are consumers ready and willing? Join us as we explore the latest findings from the Sinch State of Customer Mobile Engagement Report 2020.
The 10DLC Evolution
11:30 – 11:55
10DLCs (Digit Long Codes) have been a key mobile messaging tool for years. With carriers set to eradicate the compliance issues shared Short Codes have caused, a properly vetted, dedicated 10DLC for each business case is the answer. We'll discuss what they are, their capabilities, how they could be a cost-effective way to engage with your audience and look at benefits from the aggregator, customer and carrier perspective.